July - September
Porsche , Maria Sharapova and the Council of Fashion Design ers of America (CFDA) team up for a good causePorsche Brand Ambassador is the new face of the CFDA Fashion Targets Breast Cancer Campaign
Stuttgart. International tennis superstar and Brand Ambassador for
A summer soiree, presented by
“I am honored to partner this year with the CFDA to celebrate the 20th Anniversary of Fashion Targets Breast Cancer. Over the last 20 years, FTBC has mobilized the fashion industry and the public consumer for this worthy charitable initiative," says Sharapova. "
Fashion Targets Breast Cancer was inspired by CFDA member Ralph Lauren in 1994 as the American Fashion Industry’s response to breast cancer. To date, the initiative has raised over $54 million for breast cancer worldwide, with every dollar going back to patient care.
The campaign features four images of Sharapova sporting CFDA designers. It was shot in Los Angeles at Milk Studios by fashion photographer Michael Beauplet. The advertisement campaign will run in the US from September to December in publications including the October issues of “Vogue” and “Vanity Fair” and the September 14th issue of “T Magazine”.
Please note: Photographs are available to accredited journalists from the
GO
20.08.2014