January - March
Fresh impetus to Porsche Public Relations in North AmericaBernd Harling appointed General Manager, Public Relations in Atlanta
Stuttgart.
Anton Hunger: "Bernd Harling's experience in the automotive industry and his longstanding contacts with the English-speaking media will provide our PR in North America with new, tangible momentum. And the fact that he has remained a true-blue Swabian despite his career in the US is a nice little extra."
Bernd Harling has worked in New York for the last fourteen years, most recently he managed his own communication services firm. Prior to that he was responsible for the corporate communications of the former Daimler-Benz AG in North America. Motoring journalists still know Harling from his days in Stuttgart as Head of PR for Passenger Cars at Mercedes-Benz in the 1980s.
With more than 30,000 units sold in the past year, North America is by far the most important market for
GO
27.02.2004